Privacy Notice

Effective Date: October 2026

Anmoiudo is an online home essentials store operated by Blue Dreamy HongKong Limited. We recognize the importance of protecting personal information and handling customer data responsibly. This Privacy and Data Governance Policy explains the types of information we may obtain, the purposes for which it is processed, the safeguards applied to it, and the privacy choices available to individuals who interact with our website.

This policy applies when customers visit our online store, communicate with our support team, complete purchases, or explore products offered through our Thoughtful Living, Everyday Kitchen, and Living in Order collections.

1. Categories of Personal Information Collected

To operate our ecommerce services, administer purchases, and support customer inquiries, Anmoiudo may collect and process the following types of information:

  • Customer-Submitted Details: Information voluntarily provided when registering an account, completing a transaction, or contacting our team. This may include your name, telephone number, email address, billing information, and delivery address.
  • Transaction and Payment Information: Payment transactions are handled through encrypted payment processing services designed to comply with applicable Payment Card Industry Data Security Standard (PCI DSS) requirements. Anmoiudo does not retain complete payment card numbers or card verification codes on privately operated company servers.
  • Device and Website Activity Data: When visitors interact with our website, cookies and related tracking technologies may collect information such as internet protocol addresses, device characteristics, browser configuration, operating system, navigation patterns, and other technical usage details.

2. Purposes of Information Processing

Personal information obtained through Anmoiudo may be used to carry out legitimate commercial operations, support purchases, maintain website functionality, and provide customer assistance.

These activities may include:

  • Order Administration: Confirming purchases, processing payments, coordinating fulfillment, arranging delivery, and communicating relevant transaction or shipping updates.
  • Service Development: Evaluating website interactions and general purchasing activity to improve store navigation, product offerings, technical performance, and the overall shopping experience.
  • Customer Notifications: Sending order confirmations, delivery information, service announcements, and responses to customer inquiries. Where appropriate consent has been provided, we may also deliver marketing communications concerning products, collections, or store developments.
  • Fraud Detection and Operational Protection: Examining relevant transaction and website activity to identify suspicious behavior, reduce fraudulent purchases, protect customer accounts, and maintain the security of our digital services.

3. Information Protection and Security Practices

Anmoiudo applies reasonable technical and organizational measures intended to reduce the risk of unauthorized access, disclosure, alteration, or misuse of customer information.

  • Secure Data Transmission: Communications between customers' browsers and our website are protected using industry-standard SSL or TLS encryption technologies.
  • Controlled Access: Customer information is made available only to authorized individuals who require access for appropriate business functions and are subject to relevant confidentiality responsibilities.
  • Payment Processing Safeguards: Financial transactions are conducted through payment service providers and processing environments designed to meet applicable PCI DSS security requirements.

Although reasonable safeguards are maintained, no online transmission method or electronic storage environment can be guaranteed to be completely free from security risks.

4. External Service Providers, Marketing and Analytics

Anmoiudo does not sell or lease customer personal information to outside organizations in exchange for direct monetary payment.

We may share information with authorized service providers when reasonably necessary to operate our online store, administer transactions, coordinate shipments, process payments, analyze website performance, or evaluate advertising activities.

Our website may use third-party marketing and measurement technologies to understand customer interactions, assess campaign effectiveness, and support advertising that may be relevant to visitors.

Examples of services that may be used include:

  • AppLovin (Axon): Advertising campaign delivery, conversion measurement, performance evaluation, and attribution services. Additional information is available in the AppLovin Privacy Policy.
  • Meta Platforms: Social media integrations, advertising analytics, audience measurement, and related promotional services. For details, refer to the Meta Privacy Policy.
  • Google Services: Website traffic evaluation, search-related functionality, analytics, and advertising measurement. Further information is provided in the Google Privacy Policy.

These external organizations may process information according to their own privacy notices and applicable legal obligations.

5. Cookies and Online Tracking Technologies

Our online store may use cookies, pixels, and comparable technologies to provide essential shopping functions, remember visitor preferences, evaluate website activity, and support advertising-related services.

Depending on the technologies enabled, these tools may be used for purposes including:

  • Maintaining shopping cart selections while customers explore home decor, kitchen accessories, and household organization products.
  • Collecting general traffic statistics and website performance information through Shopify-related measurement services.
  • Supporting product recommendations, advertising attribution, and personalized marketing through third-party services, which may include AppLovin.

Visitors may manage or restrict certain cookies using their browser preferences or privacy controls made available through the website.

Disabling cookies required for essential shopping functions may affect cart functionality, checkout operations, or other features necessary for the website to operate correctly.

6. Protection of Children's Information

Anmoiudo provides products and shopping services intended for adult customers. We do not knowingly request, collect, or retain personal information belonging to children younger than 13 years of age.

If we discover that personal information from a child under 13 has been collected unintentionally, we will take reasonable measures to delete the relevant information from our systems.

7. California Online Privacy Protection Act Disclosures

In connection with applicable requirements under the California Online Privacy Protection Act (CalOPPA), Anmoiudo provides the following information about its website practices:

  • Browsing Without Registration: Visitors may explore product listings and other publicly available store content without first creating a customer account.
  • Privacy Policy Availability: A link to this Privacy and Data Governance Policy is provided through the website footer so visitors can access it conveniently.
  • Do Not Track Preferences: Our website recognizes and responds to standard browser Do Not Track (DNT) signals.

8. Privacy Rights of Individuals in the European Economic Area

Individuals located in the European Economic Area may have certain rights concerning their personal information under applicable data protection legislation, including the General Data Protection Regulation (GDPR).

Depending on the circumstances and applicable legal requirements, these rights may include:

  • Requesting access to eligible personal information held about them.
  • Seeking correction of information that is inaccurate or incomplete.
  • Requesting the transfer of qualifying personal data in an appropriate format.
  • Asking for deletion of personal information where the relevant legal conditions are satisfied.

Requests concerning these rights may be submitted to support@anmoiudo.com. We will review eligible requests and respond in accordance with applicable legal requirements.

9. Privacy Choices for California Residents

Residents of California may have additional privacy protections under the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA).

Where applicable, these laws may allow eligible individuals to request information about the categories of personal data collected, used, disclosed, or otherwise processed during the relevant reporting period.

Although Anmoiudo does not exchange personal information for direct monetary compensation, certain disclosures involving advertising partners, potentially including AppLovin, may qualify as the sale or sharing of personal information under California privacy legislation when used for cross-context behavioral advertising.

Eligible California residents may exercise applicable rights to opt out of such activities. Privacy-related requests and questions may be directed to support@anmoiudo.com.

10. Notification of Personal Data Security Incidents

If Anmoiudo confirms that a security incident has affected customer personal information, we will take reasonable steps to investigate the circumstances, address identified risks, and comply with applicable notification obligations.

Where notification is legally required, affected individuals will be contacted by email within 7 business days following confirmation of the incident. We may also publish an appropriate notification through our website when relevant.

Any notification procedures will be carried out in accordance with applicable legal requirements.

11. Promotional Email and Unsubscribe Practices

Anmoiudo seeks to conduct promotional email communications in accordance with relevant commercial messaging requirements, including applicable CAN-SPAM standards.

Our email practices include the following measures:

  • Accurate Message Identification: Promotional communications are prepared with subject lines and sender information intended to represent the message accurately.
  • Unsubscribe Availability: Marketing emails include an accessible option allowing recipients to request removal from future promotional mailing lists.
  • Opt-Out Processing: Valid unsubscribe requests are reviewed and implemented without unnecessary delay.

Customers may continue to receive essential transactional or service-related communications when necessary to administer existing purchases or fulfill legal obligations.

12. Company Information and Privacy Inquiries

If you have questions about this Privacy and Data Governance Policy, wish to exercise an applicable privacy right, or require assistance concerning the handling of your personal information, please contact Anmoiudo using the information below.

  • Store Name: Anmoiudo
  • Legal Operating Company: Blue Dreamy HongKong Limited
  • Business Address: Unit 225-12, 2/F, Mega Cube, 8 Wang Kwong Road, Kowloon Bay, Hong Kong
  • Privacy and Customer Support Email: support@anmoiudo.com
  • Customer Support Telephone: +1 (331) 316-7409

We appreciate the trust customers place in Anmoiudo. Our objective is to handle personal information responsibly while providing a convenient and dependable online shopping experience for home decor, kitchen essentials, and household organization products.